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What IAG is - a working definition of information, advice and guidance
Information, advice and guidance (IAG) is a process which enables individuals to:
- make informed decisions about their learning and development
- explore or plan their short, medium and long term work, learning or career objectives
- take their next step in learning or development.
Above all, IAG improves access to (as well as retention in) learning by enabling individuals to explore choices and make effective decisions about their learning, work or career options.
What's involved in the IAG process?
There are three parts to the process and, whilst they often merge into one, it is useful to understand what they are.
Information
Within the context of IAG this means the provision of work and learning opportunities. Information can be provided in a range of formats including:
- printed materials like leaflets and books
- audio-visual materials such as CDs, DVDs and videos
- computer software and the internet
- verbal information to the client on a face-to-face basis, via email or through local or national telephone services.
Advice
This is interaction, often on a one-to-one basis but sometimes in groups or via the phone or email. It may require:
- explanation or interpretation of the information provided
- meeting needs already clearly understood by the individual
- support in accessing and using information
- referral to more specalist help
Guidance
This is an in-depth interview or other activity conducted by a trained adviser which helps individuals to:
- explore options
- relate information to their own needs and circumstances
- make decisions about their career - that is, their progression in learning and work
Sometimes guidance will involve the use of psychometric ability or assessment tests.
The adviser's role
This can be broken down even further as follows:
- informing
- enabling
- advocating
- advising
- supporting
- evaluating
- assessing
- signposting
